William “Will.i.am” Adams, rapper and founder of the Black Eyed Peas, is back with another gadget that may or may not be way ahead of its time.
His newest creation is a smart facemask. But it isn’t just any mask.
The “Xupermask,” a collaboration with N95 face mask manufacturer Honeywell, is a mask that arguably has more bells and whistles than sense. It costs $299 and is partly made of silicon and athletic mesh for an extra snug fit. It also features LEDs, fans, a non-medical HEPA filtration system, and even noise-canceling headphones.
In short, it’s basically a low-end smartphone you can strap to your face.
“It’s a new category,” said Will Lange, Honeywell’s chief commercial officer for personal protective equipment, as quoted by The New York Times.
Yet another apocalyptic-looking face mask. Is this an indicator of what still might be on the horizon regarding “pandemics”? https://t.co/LUL3cTcJcj
— TruthUnmuted (@truthunmuted) April 8, 2021
The wearable was even designed by Jose Fernandez, according to the NYT, the costume designer who created SpaceX’s spacesuits and worked on several Marvel movies including “Black Panther.”
“We are living in sci-fi times, Will.i.am told the Times. The pandemic, he continued, “is straight out of a friggin’ movie. But we are wearing masks from yesterday’s movie. So I wanted to make a mask to fit the era that we’re in.”
The rapper likened the way the mask protects the face to the way shoes protect the feet. In other words, you can’t “walk into a mall or a restaurant or an airplane without shoes on” in the same way you can’t do so without a mask. “But you don’t have to tell anyone to wear shoes.” Read Full Article >