Condé Nast Cooking Publication Nixes Beef to Promote Sustainability
(NY Post) – This cooking publication is moo-ving on from beef.
Epicurious, a food and cooking website owned by Condé Nast, announced on Monday that it is nixing beef from its publication to promote a more sustainable planet.
“Beef won’t appear in new Epicurious recipes, articles, or newsletters. It will not show up on our homepage. It will be absent from our Instagram feed,” the publication said in a Monday post to its website.
Today we announced that Epicurious is cutting out beef. It won’t appear in new Epi recipes, articles, newsletters, or on social. This isn’t a vendetta against cows or people who eat them. It’s a shift about sustainability; not anti-beef but pro-planet. https://t.co/yQ8PrtChtE
— epicurious (@epicurious) April 26, 2021
The company said the move was not done due to a bitterness over bovines, or people who consume them.
“Instead, our shift is solely about sustainability, about not giving airtime to one of the world’s worst climate offenders. We think of this decision as not anti-beef but rather pro-planet,” Epicurious said in their post.
“It might not feel like much, but cutting out just a single ingredient—beef—can have an outsize impact on making a person’s cooking more environmentally friendly.”
According to Epicurious, livestock causes about 15 percent of earth’s greenhouse gases. Of those pollutants, 61 percent can be linked to beef.
While the announcement of going beefless is new, the policy change is over a year old, as Epicurious said they cut out cow products from their site over a year ago.
In its place, the publication promoted vegetarian options and meat alternatives. Read Full Article >